Sarah profiled in The Telegraph
Texperts’ intrepid CEO Sarah McVittie was recently profiled in The Telegraph after meeting Dominic White at the annual Mobile World Congress in Barcelona. In this extensive piece, White gives an extensive history of the company and Sarah’s role in changing the face of mobile search. White writes,
“Tall, blonde, female and 30. It wasn’t hard for Textperts founder Sarah McVittie to stand out amid 60,000 delegates at the annual Mobile World Congress in Barcelona this month. But that’s not really the point. Among the jargon-heavy and sometimes downright silly business ideas that littered this geeks’ playground, McVittie’s company, Textperts, was perhaps the simplest to understand.
Forget your 3Gs, WiFis and what-nots for a minute, Textperts does exactly what its name suggests: text any question you can think of to McVittie’s army of experts and they’ll text you back with the answer, pronto. It will cost you a pound, charged to your mobile bill, and you’ll need a mobile with a UK SIM card.”
